Princess Uchekwe is the founder of The Chief Counsel, a fractional general counsel practice serving high-growth companies.
After spending a decade advising startups and small to mid-sized businesses, she noticed a repeated pattern: by the time most companies realize they need a general counsel, they’ve already made expensive mistakes. Yet hiring a full-time GC is a $200K+ commitment that rarely makes sense at that stage.
The gap was obvious. Companies were past the “figure it online” stage but weren’t ready for a full legal team. They were negotiating enterprise contracts with redlines piling up, facing vendor disputes with agreements full of gaps, fielding questions about equity splits and compliance…and Googling answers late at night.
The Chief Counsel fills exactly this space. Princess embeds with founders, business owners, and executive teams to handle commercial strategy, contracts, risk management, and governance. Whether advising a technology company navigating enterprise deals, an agency managing creator relationships, or a lifestyle brand scaling into retail, she delivers strategic legal counsel through transparent, fixed-fee arrangements.
Her philosophy is simple: law should be a tool for clarity, protection, and momentum. It should help companies move faster and make smarter decisions, not paralyze them with worst-case scenarios.
Princess is a member of the New York and California Bar.
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